Tom Finley
Digital Strategist & Multidisciplinary Designer
With over two decades of experience in digital design and marketing, I specialize in crafting compelling narratives that connect brands with people. My journey has taken me across diverse sectors, from nonprofits and educational institutions to media, hospitality, real estate, and life sciences. I’ve partnered with a wide array of clients, consistently delivering transformative digital experiences that drive growth and foster community engagement.
My Expertise
As a seasoned Digital Strategist, I excel in developing and implementing comprehensive digital strategies that prioritize usability and accessibility. My approach is data-driven, ensuring each decision is backed by insights and analytics to achieve optimal results. I thrive on bridging the gap between customer needs and brand goals, creating cohesive and effective digital user experiences.
WordPress Practitioner
WordPress isn’t just a platform to me; it’s a community and a discipline. I’ve dedicated my career to mastering WordPress, leveraging its flexibility to design, develop, and implement websites that are not only visually appealing but also highly functional and accessible. My focus is on creating client-managed sites that empower organizations to engage their audiences effectively across all digital devices.
A Holistic Approach
My work is grounded in a commitment to excellence and a passion for innovation. Whether leading a digital transition, optimizing web content, or enhancing SEO strategies, I bring a holistic approach to every project. I believe in the power of collaboration and the importance of fostering a supportive environment where creativity and strategic thinking thrive.
Commitment to Sustainability
Outside of my professional endeavors, I am deeply committed to sustainability. I practice environmentally-friendly living, grow my own food, and strive to create a brighter future for my child. This personal commitment to sustainability informs my professional work, ensuring that the digital solutions I create are not only effective but also responsible and forward-thinking.
We’re answering 2 questions:
1. How does [X] matter to your customers?
2. What is the deeper ‘why’ for your business?
Let’s Connect
I’m always excited to explore new opportunities and collaborations. If you’re looking for a dedicated digital strategist and WordPress expert who can bring your vision to life, let’s connect and create something remarkable together.
“As a one chair barbershop, in an alley with no foot traffic and as an owner with little knowledge of marketing, Tom has helped send more business my way than I could’ve imagined. They built my barbershop a great website that really helps current and potential customers get a good feel for who I am, as an individual and as a business owner. The reaction to my new web site has been overwhelmingly positive as my customers have noticed the small, personal details. If you are on the fence about your website needs, I can’t recommend PRÜF Creative enough.”
Georgette Watje – Owner, The Barber Collective
Tom Finley has provided us with amazing web space development and support for over 10 years. His talent is immeasurable and professional approach reassuring. When you hit a bump in the road Tom is always there with a quick, complete, concise solutions. With Tom, there is reassurance the job will get done, timely, complete and on budget. He elevated our entire business online through innovative ideas while always listening to our crazy out of the box ideas bringing them to manifestation in the most amazing ways!
Kathy Reeder – Owner, Hempen Hill BBQ
Event, Guest, Speaker Bio
Meet Tom Finley:
A Visual Developer Blending Craft Beverages and Pixels
Since the late ’90s, I’ve been donning various hats in the world of design, alternating between roles as a designer, developer, and marketer in diverse settings, from educational institutions to small agencies and corporate in-house teams.
Today, I’m not only a husband but also a busy toddler-dad. I’ve seamlessly merged my love for craft beverages and pixel perfection into my solopreneurial venture, PRÜF Creative, where I create customized digital solutions that truly connect with your audience.
One-liner: Tom Finley: Husband, Toddler-Dad, and Solopreneur at PRÜF Creative, Blending Craft Beverages and Pixels for Your Success.